Our team has a very specific goal to open eyes of masses so they understand the severity of the issues and take actions on individual levels as well as share these understanding with others . This website includes articles explaining major environmental issues , graphical representations to make the information effective , maps showing conditions of world , factual data to support our data and a live air quality index for creating a deeper impact on users . Another idea is to provide users with immidiate actions they can take to start creating impact .